I don’t think I’ve ever been asked “Can I try on your shoes?” But at CES 2026, people stopped me on the street, the show floor, and in meeting rooms to take a look at the trainers on my feet. Why? I was wearing a 3D-printed pair of trainers, designed to fit my feet perfectly. In fact, I’ve been walking around Vegas doing 30k steps per day in them – and they’re more comfortable than my Nikes.
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The brand behind my new foot-huggers is Fitasy, who 3D-prints shoes from a single, recyclable rubber-like material that offers durability, flexibility, and natural shock absorption. They feel cushioned but firm, with a unique triple-layer lattice structure almost acting like springs beneath your feet. They’re some of the most comfortable shoes that I’ve ever owned. It helps that they’re also as stylish as they are nerdy, almost futuristic. One person compared them to a pair of Yeezys, if that’s your sort of style.
I’ve just done 30000 steps a day for the past week, and my feet aren’t screaming nearly as much as usual. Unfortunately, I’ve got rather flat arches and typically end up with sore heels or a burning ache in my midfoot after long days. Not with these, where the arch of my foot felt far more supported than they do in my regular trainers.





When it comes to creating a custom pair, the process is fairly easy. You scan your feet at home using Fitasy’s app on your phone. The app guides you through taking photos of your feet (in a non-creepy way) from different angles, to generate a full 360-degree model. There’s then some clever software that generates a bespoke fit profile, and Fitasy uses digital light projection 3D printing to build a shoe matched precisely to your feet.
Not everyone wants to scan their feet, of course, so Fitasy also does standard sizes using the same materials and design. Although, while the standard version was just as comfortable underfoot, it was a little too tight and irritated the sides of my feet. Honestly, the custom version is the real magic of these shoes.
Fitasy’s shoes start at $180/£220 for the standard sizes, and the full custom-fit version goes for $210/£180 if you pre-order now for a launch later this spring. After that, it’ll climb to $300/£300, so best get your name on the waitlist. Fitasy’s also got a pair of sliders releasing later this year.
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