CES 2025 is in full swing in Las Vegas, and the popular audio company JBL is introducing some great new audio products arriving this year. Here are some of my favorites.
JBL Tour One M3
The JBL Tour One M3 is more than just a pair of high-end, over-ear headphones. The included Smart TX audio transmitter is designed to turn any audio source wireless with a USB-C or analog connector. The connection between transmitter and headphone is designed to improve latency and call quality.
Eight microphones on the headphones help provide the best active noise-canceling experience possible. To provide a customized sound experience, you can also set up a personalized hearing profile in the companion app by taking a quick hearing test.
The headphones will arrive in April and retail for $399.95. You can select from a black, mocha, or blue color.
JBL Horizon 3
Perfect for a bedroom, the JBL Horizon 3 provides a more restful way to go to sleep and wake up in the morning. The Bluetooth speaker and FM radio features a full screen on the front with the time and more information. There is also a control knob on top of the speaker. You can set dual alarms on the clock itself or multiple alarms with the companion app.
When it’s time to go to bed, you can use ambient lighting and sounds like ocean waves. In the morning, you can wake up to a sunrise alarm to help regulate circadian rhythms. A built-in USB-C port allows you to charge a device like a smartphone.
Retailing for $129.95, the Horizon 3 lands in May.
JBL Endurance Race 3
There’s no reason to spend big bucks on Active Noise Canceling that helps minimize distractions. The JBL Endurance Race 2 is designed for sports and activities. Along with being IP68 waterproof and dustproof, TwistLock technology will help the earbuds stay secure.
With Sports mode, you can customize ambient settings for specific workouts. The earbuds provide up to 48 hours of playback on a single charge.
You can purchase the ANC headphones for $79.95 starting in March. There are four colors available—black, white, blue, and purple.
